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AirTag 2 not expected before 2025 as Apple in “no rush”: Report

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The AirTag 2, code-named B589, is set to be launched in the middle of next year. In terms of improvements, it is speculated to have an upgraded chip and better location tracking than its predecessor.

In a Power On newsletter, Bloomberg’s Mark Gurman discussed Apple’s work on AirTag 2, the next-generation AirTag, and that Apple is conducting manufacturing tests with its partners in Asia to ship the product in 2025.

An upgraded wireless chip can be expected to align with newer parts in the latest iPhones and Apple Watches. The AirTag 2 is rumoured to have the second-generation Ultra-Wideband (UWB) chip, the same as the iPhone 15, Apple Watch Series 9, and Ultra 2 models. While the first-generation chip only works over a short distance of ten meters, the second-generation chip works over 60 meters.

Apple analyst Ming-Chi Kuo said in October 2023 that mass production of AirTag 2 had been pushed from the fourth quarter of 2024 to 2025. Kuo also said the AirTag 2 will integrate with the Apple Vision Pro headset.

The reason Apple decided to shift the release date to next year lies in Gurman’s report, where the company is eager to clear the abundant AirTag 1 stock. Although there is no news on new shapes of the AirTag and accessories, with the upcoming release next year, the AirTag 2 may be released with different shapes and accessories.

The Apple AirTag is a small Bluetooth tracking device that can be clipped onto bags, key rings, chains, or put into wallets, pouches, and other essential items that are at risk of getting lost. The stainless-steel disc allows users to track and locate non-Apple items and devices using the Find My app.

The Find My network allows Apple to notify a person (through alerts) if an unknown AirTag is moving around them. AirTags have a replaceable CR2032 battery and can be used on any iPhone, iPad, or iPod Touch with iOS 14.5. The battery can be accessed after taking off the removable cover, and each one guarantees a year of charge with daily use.

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Arun Maity

Arun Maity

Arun Maity is a journalist from Kolkata who graduated from the Asian College of Journalism. He has an avid interest in music, videogames and anime. When he's not working, you can find him practicing and recording his drum covers, watching anime or playing games. You can contact him here: