YouTube has brought changes to its manual claiming policy, which will now prevent copyright owners from monetising videos of other content creators that have short or unintentional use of unlicensed content.
This in no way means that content creators can have a free run at unlicensed content. Videos using copyrighted content can still be claimed. Copyright owners can either prevent monetisation of the video or block it altogether. However, this update doesn’t affect Content ID, which according to the company accounts of a “vast majority” of the claims.
The new policies will come into effect starting mid-September as the company wants to give “adequate time for copyright owners to adapt” to the new changes.
The company explained in a tweet that a short song clip can be five seconds from a song and unintentional use can be music from a passing vehicle.
These changes won’t affect past claims.
“Once we start enforcement, copyright owners who repeatedly fail to adhere to these policies will have their access to Manual Claiming suspended,” the YouTube team explains. “Without the option to monetize, some copyright owners may choose to leave very short or unintentional uses unclaimed. Others may choose to prevent monetization of the video by any party. And some may choose to apply a block policy.”
However, this might also mean that we might see a lot of videos blocked and the company acknowledges it too but they feel this is the best way to go. The company also urged content creators to avoid using unlicensed content in their videos to avoid any conflict of interest and use sources like the YouTube audio library.
Last month, YouTube announced that copyright owners need to provide timestamps for the part of video they wish to claim and also rolled out editing tools for content creators that will help them remove the claimed content and release their video of the claims. The new update adds more changes to manual claiming on YouTube.
Also read: Spotify vs Amazon Music vs YouTube Music
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