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How to pitch an idea to Netflix?

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  • 3 min read

Netflix has emerged as one of the most popular online streaming services with coverage in 190 countries globally, catering to a wide variety of audience covering scores of languages and genres, with a healthy mix of original and licensed content.

With over 200 million paid users, a number which keeps growing owing to the variety of entertainment the platform offers, it’s a dream for many creators to get their ideas produced and released on Netflix.

However, it’s not as easy to get your ideas on Netflix. To get an idea of how to pitch your movies, series, documentaries or even script on Netflix, it’s important to learn how the online streaming giants acquires or creates ‘original’ content.

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How does Netflix source its original content?

Netflix houses a team of creative executives and buyers, who’re responsible for receiving pitches for shows and movies. They also hire writers and other creative staff to work on any ideas that are generated internally.

The streaming platform also works with certain (popular) creative communities and talent agencies who pitch them ideas. And they also purchase movies and shows at film festivals and other similar venues.

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How to pitch an idea to Netflix?

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If you’re a creator and have an idea — movie, series, documentary, script, screenplay — that you think is suitable for Netflix, just know that this isn’t an easy road as Netflix doesn’t accept unsolicited submissions.

If you want to pitch an idea to Netflix, you’ll need to get in touch with a licensed literary agent, attorney, producer, entertainment executive or manager who has an active relationship with Netflix and solicits content for them regularly.

So whether you want to get your movie on Netflix, sell a script to them or a pitch a documentary, having a contact with a producer, entertainment executive or any of the others named above is essential.

This can be described in a lot of desi words like jugaad and jack, among others, but the gist is that you need to have a contact to get in touch with Netflix.

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Yatharth Singh

Yatharth Singh

Yatharth is the Marketing Head at Candid.Technology. He sometimes writes about Apple, Gaming and Social Platforms and also indulges in offbeat tech stuff from time to time. Contact Yatharth via email: advertise@candid.technology

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