Till now, people had to know the phone number registered with the business to contact them on Whatsapp, but now that can be done by simply scanning a QR code displayed by the business either on their storefront or product packaging, among other places.
Once a user scans the QR code, they’ll be automatically redirected to a direct Whatsapp chat with the business. A preset message will also appear if the business has saved one.
“We support more than 50 million WhatsApp Business app users. To help them and the thousands of larger businesses on the WhatsApp Business API get discovered, we’re introducing new features to start a chat with a business on WhatsApp and see what goods and services they offer,” Facebook announced.
If you’re a business owner and want to implement QR codes for Whatsapp, follow the steps here. QR codes are available to businesses worldwide on Whatsapp Business app or via Whatsapp Business API.
In addition, the Catalogs feature that was rolled out last year, which helped businesses to showcase their products, will now allow businesses to share links for an individual or a group of items on websites or social networks. These links can then be further shared among users by copying them.
On Wednesday, Instagram rolled out pinned comments feature worldwide, which will allow users to pin up to three comments at the top of their posts. When a comment is pinned at the top of a post, the author of that comment will be notified on Instagram.
Last week, Facebook shut down its TikTok competitor, Lasso app, which was launched in November 2018, which comes as surprising move a few days after India banned TikTok, alongwith 58 other Chinese apps.
It was also found out that over 5000 Facebook app developers continued to receive updated non-public user data such as email address and birth date that the user had first shared during a sign-up with their Facebook account, even 90-days after the app hasn’t been used — the cut-off date.