After defaulting to the algorithmically served Home feed, Twitter has faced intense backlash from users causing the service to revert to the reverse-chronological feed it always had. The change was first made available on iOS and soon came to Android and the web. 

The service tweeted from its support account announcing that it’ll be returning to the way things were and will remove the tabbed experience “for now” as they explore other options. 

The change was met with criticism almost immediately after its March 10 announcement. The algorithmically served feed can be confusing, especially for those who look to Twitter for updates as it was out of sequence and didn’t follow a specific timeline.

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Running back to the old ways

Twitter has been experimenting with its timeline and how it serves tweets to people for quite some time now. The way people see their timeline has a huge impact on how one uses Twitter. This failed move attempted to make the timeline more Instagram like, where the algorithm rules what you see. That can’t be the case on Twitter, considering the platform is built for quick updates in the form of short tweets. 

We heard you –– some of you always want to see latest Tweets first. We've switched the timeline back and removed the tabbed experience for now while we explore other options. https://t.co/euVcPr9ij6

— Twitter Support (@TwitterSupport) March 14, 2022

After fixing an auto-refresh bug that automatically made tweets disappear in September last year, the platform had even tried testing ads in replies back in October. 

The platform is also actively expanding Twitter Blue, its premium subscription that comes with exclusive features such as the ability to undo tweets, bookmark folders and reader mode for a monthly cost. Subscribers also get custom app icons for the home screen, app colour themes, and dedicated customer support.

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